Sitemap - 2020 - Seeking North
A meta post how to be better at being better
failure, crisis marketing, marketers to take charge, second career, 10000 hours
let's not call it a side hustle
a call to action for marketers
Some thoughts on marketing during a crisis
Dealing with the fear of failure
McDonald's, charm pricing, familiarity, warren buffet, triviality
Why we focus on trivial stuff and how to avoid it
Apply Warren Buffet's investment criteria to your life to make better decisions
Left digit bias. Does it exist?
The Psychology Behind the McDonald’s Restaurant of the Future
Nassim Taleb: A Definition of Antifragile and its Implications
Finding the brand - zeitgeist fit (Part 1)
In case you missed: reviving dead brands - Is it good money chasing bad money?
reviving dead brands - Is it good money chasing bad money?
monthly round-up and interesting stuff I read
a simple 4 points framework to write headlines which sell and convert
Newsletters, the case for discovery and personal branding
Build strong brands using brand associations
Busy day? Take a break and learn about Product Zeitgeist Fit
Tuesday Noon Question: Is there a framework for app notifications?
Book Highlights - Obviously Awesome by April Dunford
Download A Tiny Marketing Handbook for Founders
A quick look at BookMyShow's new ad campaign
Making sense of using outdoor media for digital products
99 points on marketing, branding, product and the works to get you thinking