failure, crisis marketing, marketers to take charge, second career, 10000 hours
Weekly round-up #2

In case you missed out on any of the weekly posts, this is a good place to check and see which posts would you like to read over the weekend.
Dealing with the fear of failure
A mental model to deal with the fear of failure, based on the video from James Altucher (who started 20 companies, out of which 17 failed but he is now a best-selling author and a successful entrepreneur)
Link: https://bit.ly/3c5OI79
Some thoughts on marketing during a crisis
This is a bit of self-promotion. I sat down with Neeraj Sancheti (Founder of ad agency Kreative Street) to discuss all things marketing in a crisis situation. Interesting conversation. Full video and bullet-point takeaways in the post.
Link: https://bit.ly/2znSKsZ
a call to action for marketers
As the role of marketing gets restricted to creativity and communication, marketers are on a slippery slope of being outcasts in the strategic decisions of our companies. A quick look at what’s hurting us and how to get over it.
Link: https://bit.ly/3dkfKYM
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let's not call it a side hustle
Is it a side hustle? Is it a second career? In this post, I look at the benefits of having a second career and why moving from side hustle to the second career is not just a cosmetic shift but a mindset change.
Link: https://bit.ly/2Wsndhq
do you need 10,000 hours?
How much time do you need to become good at something? Existing literature says 10,000 hours, which is extremely scary. Josh Kaufman proposes that you can become good at a skill in just 20 hours and this post builds on his mental model on how to make rapid progress in learning a new skill in just 20 hours.
Link: https://bit.ly/2xJ8czy
I hope you have a good weekend.
Cheers
Rohit